Luke Delaney, talkSPORT Ireland Editor, shares one his favourite ads. Nike Football’s Winner Stays On is a mix of fusion of fantasy, nostalgia, and inspiration that captures the universal dream of becoming a football legend with some energy and humour.
For millions around the world, the ultimate dream is to become a professional footballer. This is precisely what makes ‘Nike Football’s - Winner Stays On’ so special.
With its unique mix of realism and fantasy, it perfectly captures the imagination of young, aspiring footballers who once pretended to be their footballing heroes on the local pitch, in the park, or even in their own back gardens.
Regardless of age, football and sports fans across the globe can relate to the ad, instantly recognising the feeling of stepping into the shoes of their footballing idols.
The energetic music and dramatic cinematography bring to life what we all imagine the pinnacle of football to be, with Nike’s slogan ‘Risk Everything’ seamlessly woven throughout the ad, inspiring everyone to dream big in sport.
Beyond its inspiring message and clever marketing, the ad’s humour and wit shine through, making it even more memorable.