The latest JNLR audience figures emphatically confirm Ireland’s love of radio. 90% of adults tune into radio every week, with listeners tuning in for an average of four hours every day, cementing radios’ role as a vital part of Irish life and a key component of all audio listening.
It has been another period of exceptional growth for Onic, which has seen increases across all key listenership metrics.
Onic reaches over 800,000 (18%) adults every week (weekly reach.) Our daily listenership is equally impressive, with 528,000 adults choosing Onic brands every day, representing an increase of 12% of new listeners across the last year, a significant achievement which underscores the strength and relevance of our content.
Highlights Across the Country
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In Dublin, FM104 continues its growth trajectory, now reaching a weekly audience of 278,000 listeners with a strong all-adult Market Share of 7.8%.
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The combined offering of Cork’s 96FM & C103 delivers a combined Market Share of 30.1%. Individually, 96FM attracts 112,000 daily listeners, while C103 adds a complimentary audience of 76,000 listening each day.
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In Limerick, Live 95 has delivered growth in the latest book, achieving a market share of 25.1%.
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LMFM in the Louth/Meath regions maintains its dominance with an outstanding market share of 38.7%.
National Packages & Digital Strength
The Onic Urban National Package, which includes partner stations Galway Bay FM and WLR, has crossed a major threshold and now delivers a combined weekly reach of over 1,000,000 engaged listeners across the country.
Onic's continued growth is a testament to our focus on delivering strong, relevant, and engaging content across all regions and demographics. The success of our core FM services is complemented by our digital offering, including our suite of DAB+ and digital Onic services, Onic Original podcasts, and our talkSPORT Ireland content, ensuring more people than ever before can connect with us across the Island of Ireland. This multi-layered audience reach provides excellent opportunities for our clients to connect with engaged audiences in a meaningful and effective manner.
Quote from Group Content Director
Mark Cunning, Group Content Director of Onic, said:
“This JNLR book delivers powerful results for Onic Urban, surpassing the 1,000,000 weekly reach mark—a fantastic milestone that highlights the enduring connection our stations have with our listeners. The significant growth across all key metrics is a direct testament to the hard work and creative talent visible across all our sites and stations right across the island of Ireland. Our core philosophy is simple: we remain absolutely committed to putting our audiences first and backing that commitment with constant innovation, ensuring Onic remains the essential audio companion for hundreds of thousands of listeners every single day.”
All growth comparisons are year on year, JNLR/Ipsos 2025-3 v JNLR/Ipsos 2024-3.
Onic is a forward-thinking broadcaster dedicated to providing high-quality, innovative, and diverse audio content to audiences across the country. Focused on digital transformation, Onic is shaping the future of radio and digital media in Ireland.
Onic brands in Ireland include Dublin’s FM104 and Q102, Cork’s 96fm and C103, Live 95 in Limerick, LMFM and U105 in Belfast. Its sales house also represents Galway Bay FM and WLR and is the home of the Onic Urban national package. Onic is part of News UK & Ireland which also includes News Broadcasting, home of talkSPORT, talkSPORT2, Talk, Times Radio and Virgin Radio in the UK and News Ireland, publisher of award-winning titles The Sunday Times, TheSundayTimes.ie, The Irish Sun and TheSun.ie, as well as HarperCollins.
Sources - JNLR/Ipsos 2025-3 (Oct 24 to Sep 25 - published 6th October 2025)
